who i am

Sebastiano Montino

Web Marketing Specialist / Digital Analyst & SEO

I'm a Web Marketing Specialist with more than 10 years of professional experience in several domains, ranging from Search Engine Optimisation (SEO), Digital Analytics, Web Development, Unix Like (mainly Linux) server configuration and management, and in my latest experience I'm focusing my skills on the new Marketing Technology field.

I started as developer at a very young age in a geeky way, with a lot of interest in the early days of the internet in Italy and in what the hacking community was producing in the late 90s.

In November 2008 I co-founded the leading Google Android community in Italy Androidiani.com with my friend and business partner Andrea.

Since then, Androidiani has become the leading Android community in Italy now counting 600k registered users.

In the last years I had the big opportunity to work for three Internet Companies providing services from Hotel Web Marketing to Strategic Digital Marketing Consultancy for medium/big-sized companies.

I'm passionate about the crowdfunding movement and especially Equity Crowdfuding investments.

In April 2015, after a long time of informal business association, me and my business partner Andrea founded Pyramid LTD company.

NameSebastiano Montino
Age 35
CityVenice / Treviso

Email Click here to reveal the email
Skypesebastiano.montino

experience

Head of Analytics & Intelligence – Storeis Srl

April 2020 - Current

New exciting experience :)

Marketing Technology Manager – Costa Cruises - Carnival Corporation

March 2018 - April 2020

Responsible for overseeing the marketing technology stack, including the selection process of platforms, their implementation and integration and in driving adoption with key business stakeholders within both Marketing and IT depts.

As main project I am following the integration and the adoption of the Adobe Experience Cloud suite (in particular: Adobe Analytics, Adobe Target, Adobe Audience Manager, Adobe Dynamic Tag Manager, and the integration with Adobe Experience Manager) by Costa Crociere and by several other brands of Carnival Corporation with whom I work closely.

Working closely with many BU of the Global Strategic Marketing, proving support on digital data consultation (such as analysis, reports, automation, etc.), tools adoption, new integrations and general IT consultancy.

Owner – Androidiani.com

November 2008 - Current

Androidiani.com is the leading web site focusing on Google Android technology, boasting on average 200.000 sessions per day.

In charge of web site mainteinance as well as of its forum, having more than 600.000 users.

In charge of Androidiani.com public relations: promoter of partnerships with specialised publications and companies.

Managing the team of web editors and bloggers contributing to the blog which is updated on a daily basis. Managing of moderators and super-moderators of the forum.

SEO & Digital Analytics Team Manager – TSW

March 2017 - December 2017

Going back to the origins with SEO.

Merging DA & SEO departments in order to increase and optimize skills, actions and activities.

Digital Analytics Manager – TSW

September 2015 - February 2017

In charge of setting up the new Digital Analytics department within TSW: HR and recruiting, training and training-on-the-job for new staff, analysis of the needs of the department.

In charge of coordinating DA activities (see description under the experience as Digital Analyst), in close cooperation with SEO department.

Responsible of technical implementation with the client, in conjunction with the Project Management team.

Digital Analyst – TSW

May 2012 - January 2015

Member of the Digital Analytics Team, responsible of the following activities in close relations with clients:

- Analysis (qualitative & quantitative) by means of Web Analytics platforms, such as Google Analytics and Adobe Analytics (Omniture SiteCatalyst), and instruments of log analysis;

- Configuration and Customization of statistical applications and data monitoring by means of application APIs and (mainly) JAVA; these applications are then used to create customized and automated Dashboards;

- Advanced tracking of web / mobile app platforms using Google Tag Manager;

- Configuration and monitoring of A/B.N testing, multivariate testing and targeting, mainly through Adobe Test & Target;

- Weekly reporting to clients by means of written outputs and ad hoc meetings.

SEO Specialist – TSW

April 2011 - October 2012

I started working @ TSW as a SEO Specialist dealing with highly complex projects:

- Drafting reports aiming to choose and implement the optimisation strategy and ranking of customers' websites;

- Long term support to ensure the web targets set by the clients;

- Daily interaction with the client in order to adjust the agreed web strategy;

- Managing internal SEO Tools: updates and maintenance of the tools aiming to analyze data (incremental backups of website errors scraped from Google Webmaster tools, backlinks data from different sources, etc.) and creating advanced Dashboards.

Research & Development Specialist – FastBooking

March 2009 - March 2011

Web Developer, SEO & Web Analyst in the field of Hotel Marketing and tourism promotion.

Working in the Italian Research & Dev department, in charge of the following activities:

- Research & Development of advanced applied services;

- Website SEO Analysis and Optimisation;

- Analysis of customers' web needs;

- Booking engine configuration and data analysis;

- Support in the management of Italian customers;

- Responsible for email marketing services.

Web Developer & SEO – Mec 314

April 2008 - February 2009

Mec314 was a marketing company primarily focused in hotel websites creation.

I have been hired as Web Developer and Email Marketing manager in the field of Hotel Marketing and tourism promotion.

I also had the opportunity to support to the SEO staff as SEO junior.

Mec314 was acquired in February 2009 by Fastbooking s.a.

testimonials

Lorenzo Bonarini SEM Manager @ Whynet srl

The job mate you would always ask for. Enthusiastic, curious, challenging and collaborative, always available to help achieve goals or improving efficiency. Big expert in every aspects of internet business, such as Mobile, SEO, Web Analytics and Advertising. Working together has been a pleasure and a privilege.
Davide Magnan SEO Consultant

I worked with Sebastiano in many important projects, some of them international. I verified his technical expertise in many areas, especially in Analytics, SEO and Programming. A real expert.
Matteo Canever Website Technology Manager at FastBooking

I had the pleasure to work with Sebastiano at Fastbooking, while he was in charge of SEO and Analytics on a large network of hotel websites. He's a very skilled professional of the web industry and his knowledge of the online marketing world is wide, with a solid technical base. I admire his dedication and his constant will to learn.
Emanuele Tessore Senior Developer @ TSW

Sebastiano is very skilled on SEO and online marketing. He stays up-to-date with the new methods and strategies and he's very propositive on new stuff. He's very good on dealing with clients. Definitely a very good asset!